With the development of today's economic market, gift packaging is more and more widely used. So what should we pay attention to in the process of gift packaging design and production? Next, let's briefly understand:
First, security
Safety is the most fundamental starting point of gift packaging design. In the design of product packaging, the safety protection measures in terms of product characteristics should be taken into account, and the selection of packaging materials is different for different products.
Second, humanization
Excellent packaging design must adapt to the storage, transportation, exhibition and sales of products, as well as the carrying and opening of consumers. Therefore, in the design of product gift box, we must make the proportion of box structure reasonable, rigorous structure and exquisite shape, focus on the beauty of shape and material, contrast and coordination, rhythm and rhythm, and strive to achieve the box structure of gift box with complete functions and exquisite appearance, so as to adapt to production, sales and even use. Common product gift box structures mainly include handbag type, hanging type, open type, open window type, closed type or combination of several forms.
Third, production
While ensuring safety and perfect shape, gift packaging design must also consider whether the design can achieve accurate, rapid and mass production, and whether it is convenient for workers to process, shape and seal boxes quickly and accurately.
Fourth, publicity
Packaging design is the silent advertising and salesman of products. If the product packaging design can attract consumers and stimulate consumers' desire to buy, then this design is successful.
Fifth, artistic sense
Products with high artistic value, such as craft gift packaging, festival gift packaging and business gift packaging, are easier to attract consumers' attention and bring beauty to people, but also get more favor from consumers.