For jewelry packaging, it not only has the function of protecting commodities and transmitting commodity image, but also undertakes the function of improving the grade and added value of jewelry. In order to quickly attract the attention of consumers, we need to make great efforts in jewelry design and constantly try new methods in jewelry packaging design. How can we quickly attract the attention of consumers?
1、 Structural design
Jewelry packaging design, the most basic thing is to consider its structural design, which is its most basic architecture.
In the structural design of jewelry packaging, it is necessary to consider:
a. The grade positioning of jewelry mainly involves the modeling design and material selection of jewelry packaging. In jewelry packaging of the same grade, it should be ensured that the selected materials are the most economical and environmentally friendly;
b. Characteristics and accessories of jewelry, mainly involving box design and lining selection of jewelry;
c. Meet the basic requirements of jewelry packaging;
d. Corresponding packaging test to ensure that the packaging has a certain strength and is sufficient to protect the jewelry inside;
e. Try to use mechanized or semi mechanized production for jewelry packaging.
2、 Material selection
For jewelry boxes, the most common packaging method is the heaven and earth cover type.For the design of the heaven and earth cover, the most taboo is the inward depression of the box cover and box bottom. Therefore, when selecting materials, attention should be paid to the stiffness of the materials used for the box cover and box bottom. Generally, the materials that can be selected include gray board and fiberboard.Due to the difference of each material, the corresponding size and specification will also be different.
3、 Situational Design
With the increasingly fierce competition in jewelry, the design size of jewelry packaging needs to pay more attention to meet the consumption needs and habits of consumers, and flexibly adjust according to the use scenario, which has become a new trend in jewelry packaging design.
For jewelry packaging design, we should not only provide diversified packaging schemes with different sizes that are more considered by consumers' use experience, but also put ourselves in the position of consumers to consider the matching degree of packaging size and convenience and comfort of use scene.